Webtrends Company Blog

Tap into Flash with Webtrends’ Facebook Analytics

Thu, 11 Mar 2010

Marketers today want data out of their marketing efforts. Getting data out of Facebook has been particularly challenging. Because of the limited tracking options and the need for data, brands have been pushing users to apps, even if their content doesn’t need to be an app. But now there’s a better choice: Webtrends’ Facebook Analytics. Our Facebook [...]

Alex Yoder
Chief Executive Officer

Top 5 trend predictions for analytics in 2010
Tue, 15 Dec 2009

December is a very popular time for retrospectives and predictions. As the weather grows colder and the holiday seasons approaches, we often look back to remember what has happened in our world. We also look forward, to the future, to imagine what lies in store for us there. As the CEO of Webtrends, I have [...]		 Alex Yoder
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Bruce Kenny
Vice President of Engineering and Hosted Operations

Architecting for Customer Feedback
Wed, 11 Nov 2009

WOW! what an eventful summer – I was so focused on our product releases of Summer ‘09 (Analytics 9!) and the upcoming Fall ‘09 that I neglected this space. I can’t argue with this priority given the results. And, from the overwhelmingly positive feedback from our customers, soon to be customers and partners it [...]		 Bruce Kenny
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Jascha Kaykas-Wolff
Vice President of Marketing

Roller Coasters, Conference Innovations & Your Thoughts on Engage
Tue, 16 Feb 2010

A bit less than 10 months ago I was invited to attend Ignite Portland by two of my colleagues Justin & Michele. To be completely transparent I didn’t know what to expect and suffice to say I was blown away. A little history on how Ignite began Ignite got its start in Seattle in December, 2006, as [...]		 Jascha Kaykas-Wolff
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Dave Canelis
Vice President, Global Services

Should support through Twitter be free?
Wed, 09 Dec 2009

Social Media is rapidly becoming a legitimate channel and medium for doing business. In fact, it is more than legitimate; I would argue that it is quickly becoming a table stake. As more companies adopt social media as a support and service channel, some interesting questions start to arise. One can imagine some interesting [...]		 Dave Canelis
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Casey Carey
Vice President of Product

Top of Mind Topics from Leading Online European Marketers
Fri, 06 Nov 2009

Well, it has taken a couple of weeks, but I think I have finally caught up.  It was a non-stop week earlier this month in London at Webtrends EMEA Engage London 2009.  I came back from the conference “totally stoked.” The energy of 350+ attendees, great breakout sessions, and numerous conversations and beverages with a [...]		 Casey Carey
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